Is Ebay’s Affiliate program worth it in 2023?

Ebay’s affiliate program, also known as ebay partner network, is the second most sought program after Amazon’s affiliate program. Just like amazon, ebay offers numerous products, making it simple for content creators to make sales and earning partial cut of the sales. Ebay has over billion listings with 80% being new items with over 183 million buyers in 190 different markets.

However, ebay does fall short when compared to its competitors. One of the biggest downside when compared to amazon is that not everyone have ebay account. We know that majority of the population have prime accounts, which offers quick shipping and easy payment, but same can’t be said for ebay. This means your customers are more likely to not bother using your affiliate link to make a purchase and instead they will more likely go to amazon to look for similar product.

But this doesn’t mean you should ignore ebay’s affiliate program. There are certain items that sells more on ebay when compared to amazon like sneakers for example or antiques. Also, ebay provides you with lot of data and insights and lets you customize individual links. Ebay’s biggest advantage are its deals section in the front page and their list of items that doesn’t exist on amazon like real estate and automobiles as some examples.

You may have to get crafty with the type of content you create in order to either lure in audience with ebay account by writing an article titled “top tech gadets to buy on ebay in 2023” or get them to create an ebay account in order to make a purchase by finding items that aren’t listed on amazon like antiques. There are different affiliate models you can work with like content making, deal and coupon, email marketing, loyalty and rewards, social sharing, and much more. If you can find a crafty way to make others buy, then this may work in your favor.

Their affiliate program takes a minute at best and their approval process is quick. Just like amazon, the affiliate link is good for 24 hours, which applies to their buy it now option. As for their auction option, you have to pick auction items that are ending within certain window, so it’s very hard to manage. They have payment threshold of $10 and if you use paypal, it has 2% processing fee, which is capped at $20. Their commission sits between 1-4% and has more options to include real estate and automobiles.